TSIA

Senior Copywriter, Editor, & Product Marketer

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To building 270+ landing pages…

…and bringing products to market.

Launch messaging and promotion for TSIA Intelligence.

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I shaped campaigns across the full funnel

turning complex research into useful, accessible content.

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Managing broad site support + audits

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all neatly held together by various brand, event, and campaign guidelines I produced

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This position ultimately extended well beyond my title. Alongside writing and content strategy, I worked across research, product, marketing, and senior leadership—helping translate new research and ideas into marketable products, connecting teams around positioning and go-to-market plans, shaping launch messaging and campaigns, and creating supporting materials ranging from executive decks and sales presentations to battle cards and enablement content. The work (and my role) often sat at the intersection of product marketing, content strategy, brand, and creative—turning complex expertise into something customers and internal teams could understand, use, and act on.

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